Monthly Archives: August 2009

Social Media Skills a Must for New Hires

Social media savvy job seekers can plan on taking those skills to the bank.  In the 2009 Digital Readiness Report, PR and marketing professionals were asked a series of questions pertaining to online skills.
Here are some of the findings:

Social networking, blogging and micro-blogging skills are the three most important social media communications skills for job [...]

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Going with a Purpose

Business Luncheon 054

Before I attend an event– a small luncheon, or a large conference, I make 1-3 goals for myself.  I went to a small luncheon of about 30 people yesterday, and I made a simple goal for myself on the way there.  Talk to at least one person and tell them about Toolulu and what we [...]

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Lincoln Kayak Polo Event

One of Toolulu’s very first clients was Lincoln Kayak Polo.  They gave us a chance to put our skills to the test and we have the opportunity to see a brand new business launch!
This Saturday, Lincoln Kayak Polo will be having its first event.  You can click on the image to the left to register. [...]

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Does the fastest one really win?

I recently found out about CrossFit Lincoln about a week ago and have been to 2 of their group workouts so far.  {Think bootcamp}.  It completely sucks, but it’s a mighty great workout, and it’s all done as a group.  In the two workouts I have attended, it’s a loose competition, but motivating nonetheless.  I [...]

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How to Get What You Want.

Just ask.
Could it really be that simple?
Yes.
Just ask.
You may not always get the desired response.  They might say no.
They might say yes.
Mondays are a great day to put yourself out there.  Think of something you want and ask for it.
Would you love to get a new advertising sponsor for your blog?  Just ask.
How about a [...]

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How to be an Expert

A great way to build your own personal brand, or the brand of your company is to become an expert at something.  Create a niche and focus on it.  Once you have decided on a niche, you can start building awareness of your talents. 
Speaking
Speaking engagements are a great way to talk about what you know [...]

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Using Bloggers To Spread Your Message

As early as last year, I remember thinking how great it would be to partner with some PR professionals and be able to try out some new products or attend some events. I had been approached here or there for some random things but nothing that really interested me or would interest my readers. [...]

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Making Twitter Work for YOU

Feeling a little overwhelmed on Twitter and don’t feel like it’s being maximized as a tool for you?  Here are a couple pointers…
If you have multiple twitter accounts to manage, my best suggestion is to use an application to manage your twitter stream.  I go back and forth between Seesmic and Hootsuite.  I love Seesmic [...]

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How to Find a Company Blogger

Here at Toolulu, we feel that most companies can benefit from a content rich blog.  Finding the right person to provide that content is the topic for discussion today.
Ideally, you’ll want a blogger on the inside.  Find someone in your company that is knowledgeable, has a good writing style, and is motivated.  Do you have [...]

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Using Social Media in your Business

Last night, we attended the Social Media club of Lincoln.  Matt Sherman from Three Pillars Media spoke about how they are using social media in their business to spread the word and gain clients.  Their business focuses on commercial photography and videography.  Here are a couple highlights from his presentation:

Facebook:  They do some weddings (about [...]

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