This past weekend, Christy and I have been out in Anaheim at the CHA show announcing CraftyCon. It’s been a great and exciting time, and we are so pleased at the reaction. Everyone is pumped! And I can tell it’s going to be an incredible event.
And this Saturday marks Awesome Camp. And boy, are we [...]
This weekend we are kicking it out in Anaheim, CA at the Crafty & Hobby Association SuperShow and Trade Show aka craft heaven. Today is a really exciting day for us!! We are announcing the biggest and baddest project we’ve worked on to date…. CraftyCon. It’s a craft conference that you won’t want to miss.
It [...]
Gone are the days when you need a SuperBowl commercial, a multi-million dollar marketing budget, or big booths at trade shows to launch your brand. Now many people can launch a successful company/brand with very little overhead. A laptop and a good social media plan can work wonders.
Developing a social media plan is crucial. So [...]
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When you think about the state of marketing or public relations, say 100 years ago– is it really that different from today? The local blacksmith would spread the word about Bob’s new grocery store in town by telling everyone he knew about the store. What great produce it had, and how reasonably priced it [...]
There is an endless amount of inspiration and information that we can glean from the web. I love it!! So many talented people sharing their thoughts, visions and realities. I thought I’d share some great articles I’ve seen lately.
5 Twitter Apps Every Marketer Should Test-Drive In 2010 – I was suprised, though I probably [...]
I’m hoping predicting that 2010 will be the year that changes blog giveaways. A couple of years ago, blog giveaways started to pop up. They were few and far between but they had amazing results for the products involved. Let’s face it…companies want exposure and blog readers love to be “in the know” on all [...]
A typical sales job hires individuals for its book of contacts, and their power of networking. Most salesmen or saleswomen have the gift of gab and persuasion, but really, it’s their contacts that are valuable. They know how to connect, bring people together, and make things happen.
They can spread the word about a product through [...]
