Earlybird on Twitter Catches the Worm

Twitter recently launched a service meant to give its followers some great deals and Twitter a means to monetize.  Earlybird is a Twitter stream you can follow to get the latest deals offered by advertisers on the site.  By following @earlybird, you’ll be among the first to know about these offers.  What does this mean for you and your business?

At publishing time of this blog, no deals have been issued but there are over 40,000 followers.  As Twitter continues to find ways to monetize, I can see how this could serve as a good, basic model.  Eventually, deals can be offered geographically, by interest, and other demographics.  Marketers would be smart to keep an eye on this developing tool.  You know we will.

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